It's Not The Elephants
On ignoring the small things at your peril...
It's the ants that will eat your profit in business.
This afternoon saw me wincing repeatedly as I went back through my business expenses for the year.
Some naivety on my part.
Other, just experiments gone wrong.
The cost...
My margins.
Setting budgets and knowing your numbers is something I think more and more about each passing month.
Because costs spiral.
IT Costs.
Marketing Costs
Staff Costs.
Knowing an expected rate of return can be the difference between brilliant business decisions, and basically burning hard earnt money.